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On Monday, Nike unveiled athlete and activist Colin Kaepernick as one of the faces of its new campaign and soon after chaos ensued, because...of course it did.。

Kaepernick's Nike ad features a close-up of the football player's face, and ad copy that reads, "Believe in something. Even if it means sacrificing everything."。

SEE ALSO:Nike makes Colin Kaepernick one of the faces of its 'Just Do It' campaign。

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The athlete rose to national fame for being the first NFL player to kneel during the National Anthem in protest of police brutality against African-American people in the United States. His protest has since inspired players across the league to do the same. 。 Those who inexplicably take issue with the ad have since launched a。Those who inexplicably take issue with the ad have since launched a 。

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But elsewhere on the internet, people are simply turning Kaepernick's ad into a meme, as they would any other popular ad. People have been creating fake ads that closely resemble Nike's. 。

Even Donald Trump Jr. took it upon himself to "fix" the Nike ad by making one that featured his dad. 。

Even Donald Trump Jr. took it upon himself to "fix" the Nike ad by making one that featured his dad.  。

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But thankfully, most of the memes (unlike the protest) were all pretty light-hearted and silly, featuring prominent characters in pop culture and such.。

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