【】
我要评论Mastercard's familiar orange and red circles just got a facelift.
The credit card company rolled out a minimalist new logo on Thursday -- its first adjustment in two decades.
SEE ALSO:Beyond Netflix: Here's the entire alphabet in corporate logosInstead of interlocking in the middle as they previously did, the two circles now blend into one another in a design that looks exactly like a Venn diagram.
In addition to the simplified icon, the white drop-shadowed typeface that used to splay out across it has been lowercased and dropped below.
Credit: pentagram / mastercardThe change, which was orchestrated by branding agency Pentagram, fits with what seems to be the vogue in corporate logo design right now -- simple one-dimensional shapes and serif-free basic fonts that translate better in digital formats. Verizon, Ihop and Google have all moved in the same direction in the past year.
The swirled logo underneath the others was introduced in 2006 as a secondary corporate logo, but it was never used on the cards.Credit: pentagram / mastercardThe new logo is also meant to mark the company's shift into online payment platforms and evolving financial services tech.
Have something to add to this story? Share it in the comments.
TopicsAdvertising
相关文章
Ivanka Trump's unpaid interns share cringeworthy financial advice
Ivanka Trump's interns have some questionable advice for students worried they can't afford an unpai2026-04-29
Well, even Taylor Swift has done the mannequin challenge now
As the mannequin challenge hurtles toward the valley of death where the running man challenge and pl2026-04-29
Emily's new maid on 'Gilmore Girls' is a familiar face
This post contains spoilers about Netflix's Gilmore Girls: A Year in the Life.LOS ANGELES -- You are2026-04-29
Fidel Castro died and people won't stop talking about Liam Neeson
After former Cuban leader, Fidel Castro, passed away on Friday, people thought it would be the perfe2026-04-29
With the Pokémon Go fever still shaking half the world, there's bound to be plenty of trainer2026-04-29
Tesla's Enhanced Autopilot is coming mid
Buyers of Tesla's Model S and Model X cars will start getting new self-driving capabilities in their2026-04-29
最新评论