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UPDATE: Nov. 24, 2023, 11:34 a.m. EST This story has been updated with additional Black Friday deals.
TL;DR: It's Black Friday, the day of great deals and savings. And Fitbit is not holding back!
Best Fitbit deals for Black Friday 2023:Best Fitbit deal overallFitbit Luxe$94.95 at Amazon(save $35)

Best budget dealFitbit Inspire 2$62 at Amazon(save $17.95)

Best premium dealFitbit Sense 2$199.95 at Amazon(save $100)

Black Friday is finally here, and you know what that means? Savings galore! If you've been eyeing a Fitbit, now's the time to whip out your wallet. Retailers like Amazon, Best Buy, and Walmart are dropping some serious discounts on these top-notch fitness trackers.
Whether you're treating yourself to some self-care or looking for the perfect gift for your loved ones, these Fitbit deals are too good to miss.
Here are our top picks for the best Fitbit deals this Black Friday:
Note:All newly added deals are marked with a ✨, while deals with a 🔥have dropped to an all-time low price. Deals with a strikeoutwere either sold out or expired at the time of writing.
Best Fitbit deal overall
Opens in a new windowCredit: FitbitOur pick: Fitbit LuxeWhy we like it
The Fitbit Luxe fitness watch model is the perfect middle ground between a feature-packed Fitbit and one that looks slim/cute on your wrist. The watch provides fitness lovers with 24/7 heart rate trends, tells them how long they spend in "active zones" during workouts, monitors sleep, and even offers a lineup of stress management tools. With a free, six-month trial of Fitbit Premium, you can explore an even broader range of the Fitbit Luxe's capabilities. What can be better than having a trusty little fitness pal that doubles as attention-grabbing eye candy?
Best budget deal
Opens in a new windowCredit: FitbitOur pick: Fitbit Inspire 2Why we like it
The Fitbit Inspire 2 proves that you don't need to dish out more than $60 for a fitness watch that will check all the boxes. One of the cool features of this watch is the Daily Readiness Score, which tells you if you're ready to seize the day with exercise or should instead take it easy. The watch also tracks your daily activity (steps, distance, calories burned, etc.) and your nightly activity (time spent in light, deep, and REM sleep). As a bonus, the tracker is swim-friendly — something all the water signs out there are sure to appreciate.
Best premium deal
Opens in a new windowCredit: FitbitOur pick: Fitbit Sense 2Why we like it
Closely resembling an Apple Watch, the Fitbit Sense 2 is the brand's most advanced watch yet. You'll see that reflected in all it can do for you — including tracking things like altitude changes, blood oxygen levels, ECG, duration of sleep stages, skin temperature, and beyond. With over 40 exercise modes, this watch is ideal for runners, skiers, stand-up paddleboarders, and everyone in between. Plus, the Sense 2 basically functions like a phone. You can take calls on it, use Google Maps, tap-to-pay, receive Gmail notifications...you get the point. Score this fantastic buy today, while it's $50 off.
More early Black Friday Fitbit deals
Fitbit Ace 3 for Kids — $49.95
$79(save $29.05)Fitbit Inspire 2 — $62
$79.95(save $17.95)✨Fitbit Inspire 3 — $69.95
$99.95(save $30) ✨🔥Fitbit Charge 6 — $99.95
$159.95(save $60) ✨Fitbit Versa 2 (renewed) — $113.71
$149.95(save $36.24)Special edition Fitbit Luxe (gorjana collab) — $79.95
$99.95(save $20)Fitbit Versa 4 — $149.95
$199.95(save $50) ✨Fitbit Sense 2 — $199.95
$299.95(save $100) ✨Fitbit Sense — $229.99
$249.95(save $19.96)
TopicsBlack FridayFitbitFitness Trackers
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