【】
我要评论Apple has a new ad campaign for the Mac.
Titled "Behind the Mac," the ads -- four in total -- show creatives doing wonderful things on their MacBook computers.
SEE ALSO:It’s time for Apple's next act of courage: Kill the MacBook keyboardThe apps feature legally blind photographer Bruce Hall, app developer and entrepreneur Peter Kariuki and musician Grimes, all of which share a story of how their Mac helps them do their magic. The fourth ad is a combination of the three other ads, with many more Mac users shown using their computers in a variety of scenarios.
The campaign doesn't appear to be designed to bolster the sales of any particular model; in fact, many of the computers seen in the ads are old MacBook models, including a white 2009 MacBook -- see below.
Credit: AppleLike all Apple ads, these are above all designed to make you feel good about owning Apple hardware. However, if Apple's really behind the Mac, it should probably show it by updating its Mac hardware more often and finally launching the new Mac Pro, which we've been waiting for for half a decade.
Featured Video For You
Apple announced this new feature to help curb your iPhone addiction
TopicsAppleMacBook
相关文章
This German startup wants to be your bank (without being a bank)
BERLIN -- “That is f*cking clever,” said Ben Floyd, 33, as we sat in a trendy cafe in Be2026-07-29
Zuckerberg ludicrously claimed he didn't remember paying teens to spy on them
When you're the head of a company as scandal prone as Facebook, it's perhaps difficult to keep track2026-07-29
Russian hacker tried to bribe a Tesla factory worker to install malware
Why hack, when you can socially engineer your way in? And why even bother with social engineering, w2026-07-29
Are Apple One plans a good deal? We crunched the numbers to find out.
Apple officially announced its Apple One subscription bundles on Tuesday at its September event. The2026-07-29The Weeknd teases new music in Instagram post
The Weeknd is approaching.。 The Grammy award-winning singer looks to be in full third-studio-album m2026-07-29
Teen pranks her family with the Influencer Challenge, and their reaction is hilarious
The Influencer Challenge has been floating around TikTok for a little while now — but the tren2026-07-29
最新评论