【】
Mistakes were made in the original version of this post.
When box office numbers went out the Sunday of Labor Day weekend, Comscore's domestic total for Tenetwas $20.2 million. These weekly email blasts deliver a rundown of names and numbers for the top 10 weekend performers, and there was no reason to think Labor Day's box office email would be different.
Except it wasdifferent. The $20.2 million domestic ticket sales total – which covers all of North America, including both the U.S. and Canada – was actually the amount Tenethas made in the region to date. And since Tenetopened in Canada on Aug. 28, the $20.2 million figure had the effect of artificially inflating our perception of the movie's opening weekend.
In actuality, Tenet's domestic Labor Day weekend box office came in closer to $12 million – a not insignificant sum, but obviously a much smaller figure than had originally been reported. As Varietypoints out, the numbers from opening weekend were "heavily spun to include weekday preview screenings."

There's no explanation for why the numbers were reported like this, so we can only speculate. It's possible that, in this weird pandemic year where movie theaters have been shut down across much of the world since March (and many continue to be shut down in the U.S.), WB wanted to paint the rosiest possible picture for Tenet's opening run in the U.S. market.
Whatever the reasoning might be, a misleading picture of how many people are going to the theater in the middle of a pandemic doesn't help anyone in the moviegoing audience. At worst, the would-be decent opening for Tenetactually encourages people to risk exposing themselves to illness.
In that sense, the advice I shared last week is unchanged: Stay home! I want to go see movies too, but unless it's a drive-in the risk is just too high. I'm relieved to learn that more of us see the reality of this pandemic than Tenet's initially reported box office led us to believe. Keep it up, folks. We don't get through this safely if we can't come together and recognize the risks.
ORIGINAL POST FOLLOWS:
People, please. Stop going to the movies!
After multiple delays, Tenetfinally hit U.S. theaters on Sept. 4, just a week after the movie's international opening on Aug. 28. Through Sunday of this three-day weekend, it's earned an estimated $20.2 million at the U.S. box office.
That's not a huge start for a Christopher Nolan-directed sci-fi mindfuck that was meant to open as a mid-summer 2020 blockbuster. But even if Tenetmakes zero dollars on Labor Day – which is highlyunlikely – a $20.2 million opening would put it right in the middle of Labor Day weekend's all-time "Top 10" at the box office.
Tenetis faring even better outside the United States, with an accumulated international total of $126 million from non-U.S. theaters. But the pandemic threat also isn't quite as dire outside the U.S., where countries haven't been subjected to mismanagement by an incompetent and criminally self-absorbed president.
It's fair to say that Tenetisn't performing the way Warner Bros. had hoped it would before COVID-19 shut down moviegoing for months, but not by as much as you might think. With the exception of his latter two Batman movies, The Dark Knightand The Dark Knight Rises, Nolan's movies have generally opened in the $50 million to $60 million range.
Tenetwill probably close Labor Day weekend with close to $30 million if Monday viewings hold up. Fewer people are going to the movies, definitely, but numerous states that house major markets – including New York and California – are still partially or completely shut down for moviegoers. And I can tell you anecdotally that drive-in theaters aren't necessarily getting the new releases on day one.
All of which is to say: From a purely business perspective, Tenet's likely $30 million-ish domestic opening weekend is pretty good, all things considered. But from a "we'd really like this pandemic nightmare to end" perspective, it's the opposite.
It means people are going to movie theaters, spending two hours or more sitting in an enclosed space and surrounded by other moviegoers. Exposing themselves needlessly to COVID-19 in the process. Theater capacity has been pared down to 50 percent or even less in some cases, but concessions are still a thing and that means masks are coming off.
Sorry to be a buzzkill. It's simply not safe to go to the movies right now. Theaters are doing their best to keep visitors healthy. There's admittedly all sorts of reasons to justify those efforts, too – including keeping an army of employees at work across multiple industries. I'm happy for all of those people who get to go back to work. (Though I'd be happier if the federal government supported U.S. society a little more directly in the midst of a once-in-a-lifetime pandemic.)
SEE ALSO:'Tenet' reviews are in. Here's what the critics are saying.It's also worth acknowledging that now, six months into this global pandemic, the risk calculation for many people may be swinging more toward taking some chances. It's hard to be locked up and cut off from day-to-day social life. Tenetis a brand new and much-hyped movie, opening during a long weekend when many of us would like to be cutting loose.
It's still a risk though, and a bigger one than anyone needs to take at this point. Especially while the weather's still warm in lots of places. Tenetmay mark a much-needed win for Warner Bros. and Hollywood, but if it's the kickstart for moviegoing that it's been framed as again and again, Tenet's box office success is an even bigger win for COVID-19.
All box office data provided by Box Office Mojo and Comscore.
相关文章
Fiji's men's rugby sevens team has made history by defeating Great Britain and claiming the country'2026-04-30- 曝博格巴加盟尤文進入最終階段 皇馬造抓馬一幕?_阿梅尼_曼聯的_周已正www.ty42.com 日期:2022-06-03 08:31:00| 評論(已有345852條評論)2026-04-30
- 薩拉赫:盼新賽季明天開始 用個人榮譽換歐冠重賽_利物浦_球迷_獎項www.ty42.com 日期:2022-06-03 08:31:00| 評論(已有345851條評論)2026-04-30
- 馬內薩拉赫皆向利物浦索要40萬鎊周薪 紅軍不願滿足_德甲_續約_拜仁www.ty42.com 日期:2022-06-03 11:01:00| 評論(已有345877條評論)2026-04-30

Watch MTV's Video Music Awards 2016 livestream
It's MTV Video Music Awards night. Are you ready?Kanye's going to be there, and he's going to say th2026-04-30- 亞洲杯官方為前國腳於海慶生:中國隊大賽中的關鍵先生_東亞_錦標賽_羅本www.ty42.com 日期:2022-06-04 13:01:00| 評論(已有345990條評論)2026-04-30


最新评论